PRISMA is an Earth observation system that combines a hyperspectral sensor with a panchromatic, medium-resolution camera. OPTIMA is one of the five independent scientific research projects funded by the Italian Space Agency in the framework of PRISMA mission for the development of added-value algorithms and advanced applications. The main goal of OPTIMA is to increase and to strengthen the applications of PRISMA through the implementation of advanced methodologies for the analysis, integration and optimization of level 1 and 2 products. The project is comprehensive of several working packages: data simulation, data quality, data optimization, data processing and integration and, finally, evaluation of some applications related to natural hazards. Several algorithms implemented during the project employ high-speed autonomous procedures for the elaboration of the upcoming images acquired by PRISMA. To assess the performances of the developed algorithms and products, an end-to-end simulator of the instrument has been implemented. Data quality analysis has been completed by introducing noise modeling. Stand-alone procedures of radiometric and atmospheric corrections have been developed, allowing the retrieval of at-ground spectral reflectance maps. Specific studies about image enhancement, restoration and pan-sharpening have been carried out for providing added-value data. Regarding the mission capability of monitoring environmental processes and disasters, different techniques for estimating surface humidity and for analyzing burned areas have been investigated. Finally, calibration and validation activities utilizing the CAL/VAL test site managed by CNR-IFAC and located inside the Regional Park of San Rossore (Pisa), Italy have been considered.